Find where paid and organic overlap, cut waste, and redirect budget. Connect Google Search Console and Google Ads to see the full picture in one place.
Link your GSC property or upload CSV exports to load your organic search data.
Sign in with your Google account to automatically pull your organic search data. We request read-only access — your data stays in your browser.
Read-only access. Your data never leaves your browser.
Sign in with Google to pull your paid data automatically, or upload CSV exports.
Sign in with your Google account to automatically pull your paid search data. We request read-only access to your ad account.
Read-only access. Data is processed in your browser.
Layer revenue and conversion data on top of your PPC + SEO analysis for real ROAS insights.
Sign in with the same Google account that owns your GA4 property. We request read-only analytics access.
Configure your AI provider and license key to unlock the full analysis.
Example: $50/lead, $200/sale, $1,500/client. Set to 0 to disable revenue mode.
Upgrade to Agency tier to enable.
Instant keyword matching between your organic and paid data — before AI analysis.
Cross-referencing your organic and paid data to find overlap, waste, and opportunities.
Combined organic + paid search performance at a glance.
Keywords where you're ranking organically AND paying for clicks.
Keywords where organic strength means you can reduce or pause paid bids.
Where paid ads are stealing clicks that would have come through organic — or where organic weakness is inflating ad costs.
Cross-referencing your ad landing pages with their organic performance signals.
Projected savings from reallocating budget away from keywords with strong organic coverage.
Full SEO audit: CTR recovery, position 6-20 quick wins, cannibalization, content gaps.
Full PPC audit: Quality Score diagnosis, intent analysis, automation health, impression share recovery.
Statistical outliers and red flags in your paid and organic data — things you'd miss scrolling tables.
Semantically similar queries grouped together so overlap and spend are evaluated at the topic level.
Download Google Ads Editor-ready CSVs to apply the recommendations in one upload.
Flags queries and keywords likely to swing with seasons so you don't pause something that'll recover on its own.
Chat with your data. Ask anything about your paid/organic overlap, top keywords, spend waste, or opportunities.
Multi-turn conversation — answers are grounded in your loaded GSC + Ads data.
For keywords you're paying for AND ranking on: are your ad messaging and landing pages aligned with your organic content?
Cross-channel competitor analysis: who outranks you in paid, where they're weak organically, and where you have the advantage.
Opportunities hiding in the gaps between your organic and paid coverage.
Prioritized recommendations across organic and paid, ranked by ROI.
Queries where AI Overviews, People Also Ask, featured snippets, or the Map Pack are stealing clicks. Reclaim them.
Cross-project view. Ranks every saved analysis by savings opportunity, score, and spend — built for agencies managing multiple accounts.
Projected impact of your action plan over the next 30, 60, and 90 days — with best, likely, and worst-case scenarios.
Compare this period to the same period last year. Seasonality patterns, trend flags, and recommendations that respect the calendar.